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How Branding Your Learning Management System Can Influence Culture (and Create a Fun Place to Learn)

October 25, 2013 Leave a comment

Richard Nantel, Vice President, Enterprise Learning Solutions, Blatant Media | Absorb LMS

The best companies I’ve worked with have had great workplace cultures. Management in these companies understand that happy team members are more productive and less likely to jump ship the next time an opportunity arises elsewhere.

Whenever I speak to anyone about workplace culture, I often end up pointing them to a great Harvard Business Review Blog post by Nilofer Merchant titled “Culture Trumps Strategy, Every Time.” Compare an organization with happy, motivated people to a similar-size organization filled with demoralized walking dead, and it immediately becomes clear why a positive workplace culture drives success.

If you’re a budding entrepreneur hoping to start the next billion dollar company, you should read the Merchant post and other resources about workplace culture before you even have your first business card designed. If you’re a manager, you need to be aware that you are a key driver in defining the culture within your organization. Speak to anyone who’s worked for a few years and they’ll have stories about managers from hell who were the impetus behind staff calling in sick and eventual mass exoduses.

In a previous Blog post titled “How to Use a Learning Management System to Support Your Workplace Culture,” we looked at how changing the wording of system prompts and interface labels can create learning environments that more closely reflect the culture you are attempting to create and promote. Textual communication, however, is only one tool to support culture; the visual design of the learning environment is equally important.

In branding visually your learning management system (LMS), you should think beyond simply being faithful to corporate colors and placing a logo at the top left-hand corner. Imagery including illustrations, photos, and icons can enhance the environment and help eliminate the preconception that your learning management system is just another boring piece of business software. Most importantly, these visual elements can create a more pleasant place to learn.

Need some inspiration? The following video presents some of the ways the Absorb LMS user interface has been branded for various clients.

Absorb LMS Selected as “Top 20 Learning Portal Company” for 2013

October 16, 2013 Leave a comment

2013Top20LearningPortals162x162Blatant Media, creators of the Absorb LMS (Learning Management System), has been selected as a “2013 Top 20 Learning Portal Company” by TrainingIndustry.com for the fourth year in row. Blatant Media is one of the few vendors that has been awarded a place on the list each year since the program started in 2010.

Calgary, Alberta (PRWEB) October 16, 2013: Staff at Blatant Media Corp., creators of the award-winning Absorb LMS, are pleased to announce that they have been awarded a place on TrainingIndustry.com’s annual list of “Top 20 Learning Portal Companies.”

Selection of this year’s Top 20 Learning Portal Companies list was based on the following criteria:

  • Breadth of functionality and capabilities
  • Commitment to the corporate training market
  • Industry visibility, innovation and impact
  • Number and strength of clients
  • Geographic reach

“Our Top 20 Learning Portal Companies list represents the companies that support the administration and delivery of learning content. These innovative companies integrate an array of technologies into their portals to support engagement, and bring a deep set of industry experience,” said Ken Taylor, Chief Operating Officer of Training Industry, Inc.

“These companies use a variety of strategies to ensure content is easily accessible to the learner. There is also a strong focus on improving the ease of use through simple, innovative platforms and interfaces,” said Doug Harward, Chief Executive Officer of Training Industry, Inc.

“The LMS landscape, and the vendors on this list, have changed a lot over 4 years so we are particularly proud to have been selected each year since the program began in 2010,” said Mike Eggermont, co-founder of Blatant Media.

About Blatant Media Corporation

More than 1,000,000 learners use Absorb LMS every day in over 1,000 companies globally. Among the list of international clients are Oakley, Adobe Software Systems, Dannon, Dale Carnegie, American Medical Systems, EVOCO, University of Indiana, Zoll Medical, Shortel, Websense, , the United States Anti-Doping Association and many others.

The creator of Absorb LMS, Blatant Media Corporation is a learning technology company that leverages the power of technology to provide training management solutions for clients throughout the world. The company is headquartered in Calgary, Alberta, Canada. http://www.absorblms.com, (403) 520-2595.

Media Contact

Dan Medakovic
V.P. Learning Solutions
Dan.medakovic(at)absorblms(dot)com